Companies can boost long-term shareholder value through carbon management – reducing emissions that affect the environment – and communications technologies can help companies achieve their overall corporate social responsibility goals.
Some 87 percent of investor relations professionals reported this in a tudy conducted by Verizon Business and IR magazine
It found investor relations professionals are increasingly interested in new communications tools that can help cut a corporation’s energy usage and overall carbon footprint.
Roberta Mackintosh, executive director of global voice, unified communications and collaboration at Verizon Business, said, “This study shows the increasing weight that investor relations professionals are giving to climate-change issues. Verizon Business sees a tremendous opportunity and responsibility to help our customers work smarter. We can help them make better use of technologies to work more efficiently for their business and for the environment.
“We know that collaboration is a key driver of overall business performance; this study suggests that using collaborative technologies as part of an overall carbon management strategy also makes good business sense,” Mackintosh added.