The Global View

Starve Your Bin ads hit Greenbang’s hood

starevGreenbang’s just spotted some of the new ‘Starve your bin’ adverts while out for his jog. The ads are aimed at getting Londoners to recycle more. We think they’re pretty cool.

The campaign kicked off last week with this note from Ken:

The Mayor of London has called on Londoners to aim to recycle three times more rubbish. Speaking at the launch of the new Recycle for London campaign the Mayor highlighted that Londoners are currently recycling just over 20 per cent of their rubbish when over 60 per cent of what they put in their bins can be recycled.

Let’s just hope it works. Find out more here.