The number alone is impressive, but the proportion is even more so. Apparently, it’s an 80 per cent decrease. At the same time M&S has sold nearly 10 million of its own reusable hessian-bags. The 1.85p per bag profit on the re-usable bags goes to charity and has already raised about £200,000 so far for Groundwork, an environmental charity.
Speaking to the Times, an unnamed M&S spokesman highlighted that the move is not harming the business:
“We are a retailer. If this was hurting us, would we still be doing it?”
Other supermarkets, such as Sainsbury’s, are running incentive schemes which gives a loyalty point for every bag you don’t use. This will have to change in April, however, when the Climate Change Bill will force supermarkets to start charging.